Golf Business Review

Golf Business Review

The Pro Shop Just Got Its Time Back: How GOLF.AI's AI Concierge Is Transforming Golf Operations — And Saving Courses Up To $10,000 A Month

By Clive Mayhew, CEO and Founder, GOLF.AI

Apr 19, 2026
∙ Paid

Golf has always been a game of moments. A quiet tee shot at sunrise. A perfectly read putt. A conversation with friends walking down the fairway.

But behind every great golf experience is a busy Pro Shop. Phones ringing. Bookings. Cancellations. Price checks. Member questions. Event enquiries.

The reality for most golf courses is that they are running a h…

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