Golf Business Review

Golf Business Review

GBR Weekly | LIV Golf Seeking Sponsorship Opportunities, Revamped East Lake Ready FedEx Cup Finale

GBR also brings you news on Toptracer/TGL alliance, PGA Tour extending it's deal with Coca-Cola, and Topgolf Callaway's share price takes a hit after Q2/H1 figures announced.

Neil Hay's avatar
Neil Hay
Aug 27, 2024
∙ Paid

Hi, GBR community,

It’s time again to bring you the latest important golf industry news in bite-size format to mull over while taking a break with your favorite drink in hand.

Let’s get into what to expect from this week’s edition:

  • LIV/CAA - sports agency powerhouse CAA has been working on securing LIV prime sponsors and TV rights ahead of 2025.

  • East Lake …

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