Golf Business Review

Golf Business Review

GBR Special Masters Week | Augusta Dispatch: The Business Behind the Ropes

From Augusta to the industry at large — investment networks, award standards, apparel, real estate pressure, and why this week remains golf's most important commercial gathering point.

Tom Miranda's avatar
Neil Hay's avatar
Tom Miranda and Neil Hay
Apr 10, 2026
∙ Paid

Dear GBR Family,

A brief pause from an absorbing second round at Augusta National — where a firm, fast course is already making the cut look harder than last year. Tyrrell Hatton has been the standout of the morning with a stunning 66, hitting all 18 greens in regulation. Justin Rose sits at 5-under and very much in contention. Meanwhile, Scheffler, McIl…

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